Supporting safe aging in place: The growing mPERS market

Almost 90% of people aged more than 65 years want to stay in their home for as long as possible, and 80% believe their current residence is where they will always live, according to the AARP. Aging in place has its benefits; those who stay in their homes can be more comfortable in familiar surroundings, not to mention saving expenses they might incur in another setting. A main concern for caregivers and families of those aging in place, however, is their personal safety. What happens in case of an emergency, or if they fall?

The concern is reasonable. One way to address it? Through emergency response services and proactive wellness solutions, which can give families and caregivers peace of mind by helping older adults manage their chronic conditions where they live.

Specifically, a personal emergency response system (also known as PERS) or mobile PERS device can help families ensure the safety of their parents and grandparents even if they don’t live nearby. This category is a growing one for older adults who remain active. Their safety can be monitored in their living space as well as when they go out to run errands or to activities.

The aging-In-place market: A case study

With a background of 25 years of helping more than 100,000 clients in all 50 states, VRI Cares provides personal safety devices for fall detection, activity monitoring, medication management and emergency response. Its approach to remote monitoring is focused on improving outcomes and reducing healthcare-related events, but its product offering lacked a device that could help the aging-in-place users who need safety monitoring wherever they go.

To address this need, the company sought a user-friendly solution that offered fall detection, simple integration and attractive design at a reasonable cost. It chose Nortek Security & Control’s Numera Libris mPERS device based on its dependability and accuracy as well as Numera’s potential for continued innovation.

The device (pictured here with its charger) allows family members and care providers to deliver around-the-clock, team-oriented care with data from its fall detection technology, two-way voice communication and integrated consumer cloud portal. Families and caregivers can be involved via email or text notifications. The fall-detection technology works over 3G cellular, enabling it to provide emergency response for the user within or outside of the home, to suit an active lifestyle.

“Based on our experience, the Numera Libris is a great solution for individuals who are mobile and benefit from proactive features like fall detection and notifications,” said Tasha Edwards-Stenger, VRI Cares care center manager. “The integration process was fast and allowed for a quick ramp-up in our monitoring center.”

The results? In less than a year, VRI Cares experienced increased customer satisfaction. And because the device is suitable for older adults as well as those managing chronic conditions, the company’s potential customer base was extended.

Tim Smokoff is the CEO of Seattle-based Numera, a provider of personal emergency response systems.

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Independence is instilled in us throughout life

Aging hopefully brings wisdom but it is not without challenges. We are fortunate today that we have many more choices in how we age, and where we age.

The Center for Disease Control defines aging in place as “the ability to live in one’s own home and community safely, independently, and comfortably, regardless of age, income, or ability level.” Let’s face it independence is a fundamental motivation for each of us from the time we were born until we die. Growing older does not take away someone right to choose how they live so let’s figure out what we can do to support this decision by leveraging technology products and services as a solution. Not only is it what we want as we get older, it’s also going to be necessary as we are faced with the needs this population will place on our healthcare system and push our abilities to meet the demands to care for them.

by April Witters

 

The Evolution of PERS

As a country, the United States hit a significant and impactful milestone within the past few months. According to PEW Research, millennials, or people aged 18-34 in 2015 totaled 75.4 million, surpassing the 74.9 million baby boomers (ages 51-69) in the U.S. population.

Just as our country is experiencing a shift in demographics, so too are the markets dedicated to serving the aging population and their younger family-member caregivers. One example of this can be seen in the personal emergency response system (PERS) industry. Substantial advancements in both the medical and technological fields have contributed significantly to increasing life expectancy as people are living longer, healthier lives. In the last century alone, global life expectancy has nearly doubled and on average, people are living past their 70s and often longer.

According to the U.S. Census Bureau, the population of 65 or older individuals is expected to increase significantly over the next two decades, with the fastest growth expected to come from the number of people 80 years or older. As our population undergoes these changes, one trend security dealers cannot afford to ignore is the evolution of the PERS user.

An aging population with the desire to remain in their homes represents a significant health and safety risk that must be addressed. One in every three people age 65 and older experience a fall, they unfortunately have an increased risk of another; however, today technology is being used to complement more active lifestyles and seniors are no exception.

Dealers who recognize that there’s been a shift in what they may consider “the traditional PERS user” have several methods at their disposal to increase their RMR and start a completely new revenue stream for their business. For some, it might be as basic as analyzing their customer base and retargeting. For those looking for more and are open to embracing new solutions, aligning your company with the right partners has the potential to vastly increase business.

 

Evolving Technology

Advancements in personal safety monitoring technology have expanded the market, and give home security dealers the opportunity to expand traditional security offerings. The ability to integrate mobile communication technology into PERS devices has allowed solutions to break free from simply monitoring users when they are home, to traveling with them when they leave the house and lead active lives.

Mobile PERS solutions provide the same level of protection and assistance that users have come to expect from their home-bound PERS system. Echoing this trend, traditional PERS pendants — linked to stationary home base stations — were only expected to grow 2 percent per year from 2012 to 2015 whereas mPERS solutions linked to mobile networks were expected to grow 35 percent per year within the same three years.

The need is there — nearly 90 percent of seniors express a desire to stay in their homes as long as possible and most feel that a solution that enables them to call for help easily would make them feel safer and more comfortable. Given the market potential and the need exists, how can home security dealers leverage these new technology offerings to expand their base and increase monthly recurring revenue streams?

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Libris for Senior Dads

Specifically designed for active seniors, Numera Libris is simple and versatile personal safety and wellness solution, with integrated fall detection and cloud service. With Libris, family will be able to view the device settings, connectivity, and battery level in addition to location and activity information.

View the full list of gifts for the super senior dad here below: